EXAMPLE MARKETING CAMPAIGN -
Design Thinking is Not Just a Slogan

The following publication, Keynote and Podcast were designed as part of a campaign who’s goal was to inspire and help convey the importance of the design thinking process and discipline to our Financial Services Sector clients. We deliberately focused on quantitative factors but also, highlighted some practical steps practitioners could take in order to better integrate some of the practices in their organisations. Over 56% Sales Conversion and 68% clickthrough.

CAMPAIGN ADVERT

This campaign snippet was sent to clients upon registration.

Design thinking KEYNOTE

We brought together our most illustrious and senior clients @TheNED where I took them through some strategies on design thinking and how to become a design led organisation. This is an extract of that event.

design maturity podcast

As part of the “Design Thinking is not just a Slogan” campaign, a podcast of key concepts was created and marketed accordingly.